SG Helps Akoo and Nike Augment Reality.


Posted on December 1st, 2011 in Television Production. No Comments.

Super  Genius had a blast writing/producing/directing the creative work behind a Nike Holiday Promo running on Akoo TV.

Just in time for last-minute holiday shopping, Nike has teamed up with augmented reality specialists GoldRun, Akoo (an out of home TV network) and U.S. running apparel retailer Finish Line for an AR-based treasure hunt and sweepstakes. The contest’s prize package is sure to please sneakerheads and runners alike: Nike’s Air Max Flash Pack, a collection of 15 shoe designs and colors.

Shoppers in 106 malls with Finish Line stores can download the free GoldRun app, find a virtual Nike shoe, snap a picture of the shoe in front of a Finish Line store and have a chance to win one of the 15 pairs of Nike shoes awarded daily. (read more here)

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