Leo Burnett USA

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One the world’s best traditional agencies and a shop we are happy to partner with again on key strategic, social media and creative needs for big clients.

Leo Burnett senior management tasked Super Genius with providing “retail and promotional” expertise on a key piece of their McDonald’s business at the local level. SG was also charged with finding ways to elegantly introduce social and multi-platform thinking into a traditional McDonald’s retail calendar. Our relationship with Leo Burnett and their McDonald’s team has extended beyond the initial assignment into a multi-year partnership as we also add sport marketing strategy and activation.

Client / Leo Burnett

Project Role / Strategic Consultant & Social Media